I am almost embarrassed to tell you the low, low price Amazon has set for my book during this gift-giving season. But if you have ever considered buying some copies as a gift for clients and colleagues, this might be quite the opportune time.
All You Need Is A Good Idea! is filled with insights that are relevant, informal and practical, helping your colleagues learn to create the ideas they need to stand out in the marketplace, build market share, get publicity, appear larger than they really are and make their competition nervous…while actually having fun.
But don't take just my word for it. Here's what O. Burtch Drake, former president and CEO, American Association of Advertising Agencies has to say: “Jay’s fantastic new book is chockfull of illuminating case histories and real-world advice on how to hone and unleash the creative voice from within. Written with clarity and wit, All You Need Is a Good Idea! is one great idea, indeed.”
All You Need Is A Good Idea! can be ordered at Amazon. (There is also a Kindle edition.) Here's the link.
I would be glad to personalize your book(s), and will travel to many locations in Manhattan to do so. Or, if you are in a hurry, just go ahead and sign them yourself.
And for those of you who would also like the Chinese edition (and, really, who wouldn't?) you can order it at amazon.cn.
P.S. There’s nothing wrong with sending the latest Zagat survey, or a bottle of wine. But in these continuing difficult economic times a gift that will help create good marketing ideas might be particularly valued.