I noticed this sticker on my morning allotment of the five-fruits-a-day pyramid, and thought it was a nice idea. But taking it one little step further would have elevated it into a good idea to me. That is, simply having the sticker itself actually glow in the dark.
(I did turn the lights off and cupped my hands around the sticker, to see if it would glow. But either it wasn’t meant to light up or I had purchased a first-rate banana equipped with a second-rate sticker.)
Now, I do not know the incremental price of upgrading the sticker; perhaps it was researched and found to be prohibitively costly. But since this is my blog (this is theirs) I am sticking to my possibly under-informed opinion. Because my point will be the same: When you develop an idea that you know has merit, don’t stop and pat yourself on the back. Think about how else you can plus it, what you might do to make it better, more noticeable…how you might turn your nice idea into a good idea.
You’ll find that this is often as difficult as coming up with the idea in the first place, because you have to refine the relief of having an idea with the anguish of polishing it. But if you have the time, it is usually worth it.
Get the idea?
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